marketing and graphic
design agency
We are established marketing and graphic
design experts who build our clients’
business by producing creative and
effective marketing tools.
marketing matters
One of the most overlooked aspects of marketing is the critical review, looking back to assess what marketing has actually achieved for the business in real terms as a return on investment.
Which media has been delivering, which messages have drawn responses, which campaigns have boosted sales, which tone of voice has been most effective– are all questions that need to be asked to keep business marketing investment healthy.
The difficulty is, of course, it is not always clear and can be difficult to discern the most effective activity. ʻIf itʼs working why fix it?ʼ is also an approach which can prevail. It is easy to be complacent if a campaign has worked well in the past and takes a degree of courage to discover and try a new approach, or face up to activity that has not delivered.
Whilst the economic tide seems to be turning, there is still uncertainty and the challenge of continual change. What is certain is the need to accurately assess the business marketing spend, activity and delivery. An objective review of products and services, customer satisfaction and new business development is a worthwhile audit.
We are increasingly being contacted by businesses seeking an objective review of their marketing, business development and communication strategies. Our review is in the form of a bespoke questionnaire tailored to research the products and services, strengths and weaknesses, ethos and values of the business, client relationships, marketing campaigns and new business growth.
Marketing and its review is a real business challenge, but like a personal health check, it is something we need to put in place regularly if we are to stay healthy for the year ahead. Putting a Marketing Review in place, should be at the top of every businessʼ list, as we make New Year resolutions for business growth.
Article as published in 'The Experts' column of South West Business News January 2011
marketing
How do you get seen and heard in a competitive, crowded market? You make a noise...elegantly.
Before we do anything else for our clients, we make sure that we understand your current proposition, your vision and your target market place.
With that end in mind, Litchfield Morris then defines the marketing strategy to strengthen your impact, and make your message visible and your voice heard.
Read more...design and brand
Every business message counts. Its voice needs to be heard above the noise, endorsing your brand. Each communication you send influences your customer response and staff enthusiasm.
Litchfield Morris has an enviable track record in effectively promoting our professional service clients. In this market, your image needs to be contemporary, whilst retaining its gravitas. Our expertise matches the quality of your business with the tone of voice of your communications.
Read more...digital and website
Your professional service needs to be found online with ease. Litchfield Morris design and build websites and new media solutions that are easy for our clients to use and for your clients to find.
We make your digital impact efficient, effective and broad based. What’s more, we take away the pain of keeping up with technology with a digital marketing platform that keeps you in touch with your network.
Read more...project delivery
Our solutions are quality assured, within budget and on time. We specialise in all aspects of marketing and design related project management for professionals, and believe it is an essential and unique part of our service. We take the responsibility, so you are set free.
For Litchfield Morris, finishing a project is as important as starting one. Our business director takes a personal pride in project management, applying his professional quality assurance skills to ensure fulfilment, delivery and client satisfaction.
Read more...
